With over x2 more coverage than any other carrier, Verizon covers things no one else can. So when asked to create a disruptive piece to detract attention from the actual Winter Olympics sponsor (AT&T), we decided to reveal some of the things you wouldn't expect to see. With the help of Kevin Hart, we brought you Unexpected Coverage.
We did such a good job of being disruptive, the Olympics committee sent lawyers to shut the entire program down within a week.
With the games taking place late at night, not everyone was able to watch them live. So to fight #FOMOS (Fear Of Missing Out on Sports) and encourage fan participation, we had Kevin ask the audience to upload videos of how they were fighting #FOMOS and he'd then judge each one for their goldworthiness.
With the games taking place late at night, not everyone was able to watch them live. So to fight #FOMOS (Fear Of Missing Out on Sports) and encourage fan participation, we had Kevin ask the audience to upload videos of how they were fighting #FOMOS and he'd then judge each one for their goldworthiness.